Overview
Expertise
Digital Marketing and Experience Design
Locations
Calgary, Canada; Chicago, IL; Cupertino, CA; London, UK; Los Angeles, CA; Nashville, TN; New York, NY; San José, CA; São Paolo, Brazil; Toronto, Canada
Critical Mass designs unparalleled brand experiences that connect with people.
We got started in 1996 when a design visionary and a successful entrepreneur came together and foresaw how digital experiences would revolutionize the way brands and people connect. Since then, we’ve helped countless brands transform their businesses through strategy, design, technology, data, and endless innovation. And through it all, we go the extra mile to be the best partners we can be.
Superpowers
We Create Experiences that Connect
Tech, design, content, data, and limitless creativity—when everything connects around the customer, the experience is unparalleled.
We Make the Complex Simple
Confusing UX? We’ll humanize it. Costly operations? We’ll make them more efficient. We make digital simple for clients and their customers.
We Transform Brand Ecosystems
Today’s brands are built on vast digital ecosystems. We understand how to make them work in a seamless, dynamic, and personalized way.
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